CMR Hosts Love K-labaza Promotion


Last Thursday, February 03, CMR organized a promotion for its customers at its points of sale in Halls A and D of Mercabarna.

Love K-labaza is an initiative of pumpkin producers in Spain and Portugal together with the seed company Sakata Seed Ibérica to promote the consumption of this vegetable in homes.

Taking advantage of the Valentine's campaign, Love K-labaza has launched a promotional action in a selection of Mercas wholesalers called "If you want me, give me Pumpkin", consisting of the delivery of promotional packs made up of flyers, posters and different elements of merchandising to retail customers, in order to encourage the sale and consumption of pumpkin in their establishments.

Likewise, the retailers participating in the promotion will give their customers the opportunity to participate in a raffle.


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