On July 4 and 5, a delegation from Driscoll's, led by Joseph Miles Reiter, in his capacity as President and CEO of the company, Giannella Alvarez, member of the Board of Directors, Stephan van Kuik (Commercial Director EMEA), Marieke Appel (Marketing, Communications & Strategy Director EMEA), and Ignacio Carmona (Sales Account Manager Spain&Portugal), visited the CMR GROUP headquarters in Barcelona. 

Driscoll's, a brand of recognized world prestige, is the largest supplier of Berries in the United States and one of the largest in the world, and CMR GROUP, its partner and distributor of the brand through its extensive commercial network in Spain.

This relationship began more than a decade ago, and as a result of it and thanks to the effort made, it has allowed both to grow hand in hand in the markets in which they operate together.

During the visit, the delegation, accompanied by the directors of CMR GROUP, visited Mercabarna's points of sale, where they had the opportunity to see first-hand the group's varied and wide range, and the outstanding presence of the DRISCOLL'S brand in the itself as one of the main families of products it sells.